Written by Marisol Dahl
Just about a year ago I decided to stop my search for a traditional full-time job.
I was just three months out of college, had turned down two job offers, and had spent the summer going on a handful of interviews. And I was already working with Jenny and other small businesses, helping them manage their businesses day-to-day and explore new and exciting ways to grow.
At the time, I didn’t want to rule out that more “traditional” job route. You know, the one with the 9-5, the steady salary, and your very own desk that’s quite distinctly not in your childhood home. The type of job all my friends from college were going for.
But the jobs that I explored that summer just didn’t feel right.
And then in late August 2015, I finally told the truth to myself. I was doing what I already wanted to be doing. I was working with a fantastic group of entrepreneurs. I was creating my own career, and felt my learning and growth going at hyperspeed. It felt amazing, and I was certainly not going to give that up.
As Jenny notes in her new book PIVOT, I had already been piloting self-employment for a year and a half by the time I graduated. I had tested my systems and strategies for building my business, and experimented with raising my rates and figuring things out along the way.
It was then—in August 2015—that I knew I was ready to move from pilot mode to launch mode—to fully commit to self-employment and not look back. I became a full-time freelancer. A solopreneur. My own boss at 22 years old.
Now, a year later, my vision is changing again. And you know what that means! Time for a pivot.
When Your Launch Becomes a Pilot
I spent the rest of 2015 and early 2016 building my client base and thinking about expansion. That was the whole point of running your own business, right? To add more clients, scale business services, and capital-m Monetize.
But as I got more and more involved with working with my current clients, the last thing I wanted to do was spread myself too thin. I was also still really unsure how to define what I actually did.
That’s when I realized my “launch” into self-employment had transformed into a “pilot” round in itself.
I was testing out what I really wanted to do. I dove into content marketing, social media, brand strategy, business-building, website copywriting, article ghostwriting, community building, and email management. I worked side-by-side with my clients as they launched new websites, built new communities, created awesome content, and took their businesses to the next level.
I spent months saying yes to nearly every freelance opportunity, and by spring 2016 it was time for me to refine my business, to cut loose what wasn’t serving my career development, and go all in on what truly held my interests.
This is why I loved being self-employed. In any other scenario, I would not have been able to pilot as many job roles, to take on the level of responsibility that I did, or be in a position of constant career analysis.
Self-employment gave me the confidence and security to try things I NEVER would have gone for.
For instance, when I graduated college, it never crossed my mind to apply for a job at a brand and design agency (and commit myself full time!). I didn’t know the first thing about design, but when Jenny referred me to her friend Adam at ABC Design Lab, I jumped at the opportunity. I didn’t know what would come of it—for all I knew, it would be a disaster fit. But time went on, and I grew my role at ABC from a 15-hour/week gig to being a (nearly full time) Communication Strategist.
Self-employment had helped me find work I didn’t even know I loved. And I am so, so grateful for that.
Last Week to Pre-Order PIVOT
It is absolutely nuts to think that the book launch is just a week away! We’re so grateful for all the excitement that has already generated around Pivot: The Only Move That Matters Is Your Next One, and I don’t want you to miss out on this awesome pre-order bonuses!
If you pre-order by September 6, you'll get all these goodies:
Signed Bookplate: a sticker that goes on the inside of the book. For you and a friend if you'd like to gift a copy! Offer good until midnight September 6 (launch day); for U.S. residents only.
Sneak Peek: at one of Jenny's favorite chapters—an excerpt from the book on what it means to be High Net Growth, and how to assess your risk threshold.
Early access to the Pivot Toolkit: 30+ templates, and a list of Pivot 201 recommended reading.
Pivot Playlist on Spotify: Favorite songs Jenny jammed to while going through her last pivot and writing the book, that fit many of the themes she addresses in the book itself :)
Private Q&A Call with Jenny during the launch week. You can submit questions in advance to ensure she covers what you're curious about!
Jenny's 20+ Page Behind the Book Toolkit: every tool, template and system I used at each stage of the book writing process: proposal, outline, writing, editing, marketing, and more.
Even More Bonuses When You Join Momentum
With Momentum being one of my favorite places to hangout online, I can’t not mention it here and invite you to join this private community for side-hustlers and solopreneurs! :)
Right now, we’re offering a discount on this quarter’s membership to all members who pre-order Pivot (it’s like getting the book for half off!).
Jenny will also be hosting a private webinar later in September called Launch Ninja (+ JB Lessons Learned), where she’ll sit down with the Momentum Crew for a debrief on the launch, best practices when launching (anything), and lessons she's learned along the way.
Plus, you’ll have access to all of our regular Momentum membership perks and bonuses, including access to all of Jenny’s courses, templates, and checklists (over $500 value).
Interested in joining the fun? Click here to learn more about Momentum.
About Marisol Dahl
Marisol graduated Yale in 2015 as a Sociology and Education Studies major. A longtime New Yorker, her interests include business, communications, and branding.
She can be reached on Twitter at @marisoldahl.